Why data teams need reverse ETL
September 25, 2025
9 AM PT / 12 PM ET / 5 PM BST
Virtual
Define reverse ETL and its use cases
Discuss why rETL is important for data teams
Introduce Census, a Fivetran company
Talk about successful rETL implementations
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In the age of AI and modern data technologies, data teams are being asked to do more. They’re no longer just responsible for data architecture and centralization, leading data teams are now strategic advisors and decision enablers.
That’s why leading data teams are adopting reverse ETL (rETL) as part of their roles and responsibilities. They know that with a proper rETL strategy and solution, they can expand their impact and help business teams make smarter, real-time growth decisions.
Define reverse ETL and its use cases
Discuss why rETL is important for data teams
Introduce Census, a Fivetran company
Talk about successful rETL implementations
In the age of AI and modern data technologies, data teams are being asked to do more. They’re no longer just responsible for data architecture and centralization, leading data teams are now strategic advisors and decision enablers.
That’s why leading data teams are adopting reverse ETL (rETL) as part of their roles and responsibilities. They know that with a proper rETL strategy and solution, they can expand their impact and help business teams make smarter, real-time growth decisions.